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Komunikácia Borisa Kollára a OľaNO na Facebooku

BORIS KOLLÁR AND OĽaNO PARTY COMMUNICATION ON FACEBOOK


Adina Marincea - Andrej Školkay

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Politické vedy, Volume 23, Number 4/2020, pages 109-136

DOI: https://doi.org/10.24040/politickevedy.2020.23.4.109-136 

Recommended form for quotation of the article / Odporúčaná forma citácie článku:

Adina Marincea – Andrej Školkay. 2020. Boris Kollár and OĽaNO Party Communication on Facebook. In Politické Vedy. [online]. Vol. 23, No. 4, 2020. ISSN 1335 – 2741, pp. 109-136. Available at: DOI: https://doi.org/10.24040/politickevedy.2020.23.4.109-136 

 

 

ABSTRACT

The study analyses communication of populist rhetoric by Slovak populist politicians and populist political parties before the 2019 elections to the European Parliament and then, for comparison, in selected days during non-electoral period in July 2019. The analysis was based on a populism index that measures the complexity or depth of the populist discourse: people-centredness, anti-elitismand exclusion of out-groups. It was found that the main difference between the two political actors was in how they related to out-groups. Comparing two selected periods, it was found that –surprisingly-the intensity of populist rhetoric increased for both entities in the latter period. The theoretical contribution of this paper to methodology of populism index is that'thin'or 'thick'dimensions of populism, as such, do not reveal subtle, but crucial differences among seemingly identical populist rhetoric.

 

Key words: Sme rodina, OĽANO, Populism, Slovakia, Kollár, Matovič, Facebook, Elections, European Parliament

Súbory na stiahnutie

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Komunikácia Borisa Kollára a OľaNO na Facebooku Veľkosť: 639 kB Formát: pdf Dátum: 6.1.2024